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Study finds Carolina Panthers’ David Tepper to be NFL’s most popular owner

Andrew Buller-Russ

A recent study done by Money.co.uk revealed the NFL’s most and least popular team owners. Using data compiled from Google, Facebook, Twitter and Reddit for their Beloved Billionaires study, the research group was able to determine that Carolina Panthers‘ team owner David Tepper is the NFL’s most popular owner among his peers.

Tepper just purchased the Panthers in 2018 and has already soared to the top of popularity polls.

Here are the top-ten most popular NFL team owners right now, per the Beloved Billionaires study.

RankNameTeamNet WorthAnnual Search
SentimentPopularity Score
1David TepperCarolina Panthers$15.8 billion371,47027%100
2Stan KroenkeLos Angeles Rams$10.7 billion754,69013%96
3Jerry JonesDallas Cowboys$10.7 billion1,307,0009%93
4Shahid KhanJacksonville Jaguars$8 billion412,20022%83
5Robert KraftNew England Patriots$6.9 billion595,00013%81
6Clark HuntKansas City Chiefs$2 Billion91,20019%56
7Arthur BlankAtlanta Falcons$5.7 billion316,50012%53
8Michael BidwillArizona Cardinals$1.4 billion31,20018%49
9Steve BisciottiBaltimore Ravens$4.7 billion58,80016%45
10Art RooneyPittsburgh Steelers$1.2 billion57,60016%45

It’s a fascinating study, while it’s a bit of a surprise to see the NFL’s newest owner as the most popular, it’s not a shock seeing Stan Kroenke and Jerry Jones near the top as well. The Los Angeles Rams just opened SoFi Stadium, a brand-new state-of-the-art facility.

Whereas the Dallas Cowboys have always been popular, and AT&T Stadium is also one of the greatest sports facilities in the nation, yet many people have nicknamed it JerryWorld. Can you think of any other stadium that has a nickname based on the team owner’s name? Yeah, me neither.

While the top ten most popular owners list is interesting, they also compiled data revealing the ten least popular NFL owners.

The top 10 least popular owners in the NFL are as follows.

RankNameTeamNet WorthAnnual Search VolumeSentimentPopularity Score
1Woody JohnsonNew York Jets$3.5 billion84,0002%6
2Dan SnyderWashington$2.6 billion204,0003%16
3Sheila Ford HampDetroit Lions$2 billion128,8006%17
4Jimmy HaslamCleveland Browns$2.9 billion89,8006%17
5Mark DavisLas Vegas Raiders$500 million216,0004%19
6John Mara/Steven TischNew York Giants$500 million/$1.2 billion62,4008%21
7Dean SpanosLos Angeles Chargers$2.4 billion66,8008%22
8Joe Ellis (The Pat Bowlen Trust)Denver Broncos$1 billion1,20011%26
9Stephen RossMiami Dolphins$7.6 billion80,3009%26
10Cal McNairHouston Texans$4 billion192,0007%26

Yeah. Not a surprising list there. The New York Jets are perpetually an embarrassment and have the worst NFL record in the past five years.

Washington always seems to be toiled in some sort of controversy, they don’t even have a team name.

The Detroit Lions are the Lions. They may legitimately go 0-17, making them the only franchise in existence to ever have two winless seasons of 16 or more games. It’s an organizational problem at this point.

Jimmy Haslam’s Cleveland Browns have a 49-103-1 record since taking over as team owner in 2012.

The New York Giants have been the second-worst team in football for the past five years and have not won a playoff game in ten seasons. Fans are incensed at ownership’s ignorance at this point.

Finally, we get to the “most-loved” owners in the NFL.

RankNameTeamNet WorthSentiment
1David TepperCarolina Panthers$15.8 billion27%
2Shahid KhanJacksonville Jaguars$8 billion22%
3Clark HuntKansas City Chiefs$2 Billion19%
4Michael BidwillArizona Cardinals$1.4 billion18%
5Mark MurphyGreen Bay PackersN/A17%
6Steve BisciottiBaltimore Ravens$4.7 billion16%
7Art RooneyPittsburgh Steelers$1.2 billion16%
8Stan KroenkeLos Angeles Rams$10.7 billion13%
9Robert KraftNew England Patriots$6.9 billion13%
10Jed YorkSan Francisco 49ers$3.2 billion13%

Related: 2022 NFL Power Rankings – Outlook for all 32 teams entering summer