LaVar Ball serving as assistant coach for BC Vytautus

Love him or hate him, whether you think his intentions are great or misguided, LaVar Ball knows how to stay in the spotlight.

BC Vytautus, the Lithuanian team his sons LiAngelo and LaMelo play for, announced the family patriarch will be an assistant coach for the club’s upcoming exhibition game against BC Dzukija Alytus.

The broadcast will be available on Facebook via the Ballislife Weekly Showcase, which has streamed the previous “Big Baller Brand Challenge” series. The BBB Challenge is a five-game set of exhibition contests intended to provide exposure for LiAngelo and LaMelo.

Through three outings, LiAngelo is scoring an even 24 points per game. LaMelo has tallied 18.3 points on average.