The NFL and college football could generate more than $20 billion in legal sports betting during the upcoming season, according to projections released Tuesday by PlayUSA.
It would result in as much as $1.5 billion in revenue for sportsbooks, per PlayUSA.
“The U.S. sports betting market looks entirely different than it did just one year ago. There is no question that it will be a historic football season unlike any we’ve seen before,” said Dustin Gouker, lead analyst for the PlayUSA.com network.
The projections are at least $12 billion wagered on NFL games and roughly $8 billion on college football, per the report.
The total football-related handle was about $7.5 billion for the 2020 season.
Since the end of the 2020 football seasons, Michigan and Virginia have launched sports betting to emerge as the fifth- and seventh-largest markets in the U.S., respectively, per PlayUSA.
Another 11 states could launch or expand betting initiatives during this upcoming football season.
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–Field Level Media