In light of Bruce Jenner’s recent interview with ABC’s Diane Sawyer, memorabilia for the former Olympic gold medalist has surged in value.
Jenner’s famous Wheaties box of cereal is currently for sale on eBay and has already drawn bids up to $255. With four days still left on the auction, the price to acquire this unopened box of cereal from 1976 will surely inch up further.
Jenner made headlines on Friday by admitting that he is going through the transformation into becoming a woman.
#BruceJenner interview: 'Yes, for all intents and purposes, I'm a woman'http://t.co/pTvFOta0hG pic.twitter.com/mPn0xYl4gj
— CNN Business (@CNNBusiness) April 25, 2015
With all the media coverage and social media discussions focusing heavily on Jenner’s interview, this will not be a story that dies down anytime soon.
Photo: Associated Press