The San Francisco 49ers have been using the hashtag #BrickByBrick ever since John Lynch and Kyle Shanahan took over this past offseason. It’s the team’s new slogan, and it represents the franchise’s long-term strategy to build a perennial championship contender like the one Bill Walsh developed decades ago. Heck, the 49ers did a web series entitled Brick by Brick: all Access with the San Francisco 49ers this past summer, similar to HBO’s Hard Knocks.
Well, we say all that because the Los Angeles Rams — longtime NFC West rival of the 49ers — seem to have stolen that slogan, at least for one day.
Brick by brick 📈 #MondayMotivation pic.twitter.com/1kF32ltP0Q
— Los Angeles Rams (@RamsNFL) January 8, 2018
And let me tell you, Niners fans are not having it.
#BrickByBrick is the 49ers’ mantra 🤔
— Sean Jordan (@BaySean) January 8, 2018
https://twitter.com/briankhan_23/status/950477801248862208
https://twitter.com/TheLakeShOwKinG/status/950486264364417024
https://twitter.com/ahancock_2/status/950478215780491264
Wana be the 49ers so bad.
— aaron (@AaronAndrade96) January 8, 2018
https://twitter.com/datdude_po/status/950486784856616960
#BrickByBrick #GoNiners pic.twitter.com/pLrcSrLO8L
— Ainoa🤙🤙🤙 (@ainoa777) January 8, 2018
https://twitter.com/coleslawghter/status/950480663332859904
https://twitter.com/iamkingpaulos/status/950499558387171329
#49ersfaithful pic.twitter.com/MuF2789Nsw
— Frank Jimenez (@TellemFranky) January 8, 2018