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Kentucky Derby ratings a massive hit for NBC

John Velazquez, aboard Medina Spirit, wins the Kentucky Derby.

Derbyclevenger02
John Velazquez, aboard Medina Spirit, wins the Kentucky Derby. Derbyclevenger02

Medina Spirit’s winning performance at the 147th running of the Kentucky Derby gave NBC a huge jump over last year’s viewership numbers.

The 2020 Kentucky Derby was run on Sept. 5 instead of its usual first Saturday in May and had 9.4 million viewers.

The 2021 event brought in 14.5 million viewers, a jump of 54 percent.

The broadcast, NBC’s highest-rated production since the NFL Divisional playoffs in January, had a peak viewership of 15.7 million for the 6:45 to 7 p.m. ET slot.

The numbers were down a bit from the 2019 Kentucky Derby, which boasted a total viewership of 16.2 million.

The Triple Crown coverage continues with the Preakness Stakes on NBC on May 15.

Read More: 2021 NFL Draft ratings rank third-highest of all-time

–Field Level Media