© Denny Medley-USA TODAY Sports

Memphis took a gamble with a reverse flea-flicker in the fourth quarter against Cincinnati Friday that worked out perfectly.

Watch as Brady White connects with Damonte Coxie for the thrilling touchdown.

This trick-play score gave the Tigers a 27-17 lead early in the fourth quarter. The winner of this game hosts the AAC Championship Game, and so far Memphis has come up huge in this pivotal conference matchup.