As the Clemson football program continues to make itself known as a national powerhouse, the Tigers are reaping the benefits in a big way.
According to the Associated Press (h/t The Washington Post), Clemson has agreed to a 10-year, $58 million extension on its apparel deal with Nike.
The partnership, which originally started back in 2002, is doubled in total value under the new deal. It will include yearly payments of $400,000, an increase from the $115,000 Clemson received under the old deal. The Tigers’ royalty on co-branded products also jumps from 11 percent to 14 percent.
This is certainly a by-product of the Tigers’ success under head coach Dabo Swinney. He boasts a 101-30 record since taking over back in 2008, including two National Championship Game appearances and one title over the past three seasons.